Face FoodSeptember 8, 2008
My sis and I talk a lot about food here. . . and our children. . . and how we’d like them to eat healthier foods. Lately I’ve been thinking a lot about Tony – Tony the Tiger. Don’t most of the foods that your kids love have a face to them? Toucan Sam, Snap Crackle and Pop, Captain Crunch, etc? They/we love little characters that kind of tell us what our experience will be with a food. It’s genius. Enter CUTIES:
My kids LOVE Cuties. And no, they do not call them clementines, or oranges – they call them Cuties. I’d love to see more of this type of marketing of whole foods (not the grocery chain – the actual foods).
My other new favorite is Stach from Everybody’s Nuts. Their Salt and Pepper pistachios are to DIE for – and they’ve got the cutest little spokesnut. My son is allergic to pistachios – and my daughter likes to suck on the shells but not eat the inside. . . so my theory isn’t totally working, but I think I’m on to something.